What kind of communication primarily involves addressing an audience?

Excel in WGU COMM3015 D268 Intro to Communication: Learn with targeted flashcards and comprehensive questions. Boost your communication skills and ace your exam!

Public communication primarily involves addressing an audience because it is characterized by an individual or a small group conveying messages to a larger group of listeners. This type of communication often occurs in settings such as speeches, presentations, or lectures, where the speaker is focused on engaging and influencing the audience. The speaker crafts their message with the audience's needs, interests, and understanding in mind, aiming to inform, persuade, or entertain.

In contrast, interpersonal communication focuses on personal interactions between individuals. Group communication involves discussions within a small group, where members may contribute equally to the conversation without a single individual addressing the entire group as an audience. Intrapersonal communication is the internal dialogue that occurs within an individual, comprising thoughts and reflections that do not involve sharing messages with others. Therefore, public communication is distinct in its focus on addressing and engaging an audience.

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